Benham Wrigley

Ben Wrigley serves as the Chief Operating Officer for CSL and has spent the past 29 years providing market and financial feasibility advisory services and executing sales and marketing campaigns for a wide variety of professional and collegiate sports venues in the United States, Europe, Central and South America.

Recent clients for which Mr. Wrigley has led market and financial feasibility projects include Manchester City FC (stadium renovation/expansion analysis), Los Angeles Football Club (new stadium feasibility study), Milwaukee Bucks (new arena feasibility study), Tampa Bay Rays (new ballpark market demand analysis), LA Clippers (new arena feasibility study), Las Vegas Raiders (new stadium market demand analysis), Carolina Panthers (stadium renovation and MLS market demand analysis), and AS Roma (new stadium feasibility study and revenue analysis), Inter Milan (revenue and valuation analysis), among others.

Mr. Wrigley’s vast consulting expertise encompasses season tickets, premium seating, seat licenses/debentures, naming rights and sponsorships for new or renovated sports venues. His responsibilities on these projects include providing recommendations to clients regarding optimum suite, club seat, seat license/debenture and season ticket configuration and pricing; consultation with architects and project principals on the design of seating bowls and premium seating levels and amenities; sales and marketing plan development; sales execution; the management of sales, marketing and administrative staffs; and budget management.