Boise State University, Boise, Idaho
CSL was retained by Boise State University to assess market demand for new donor seating options to help fund a renovation of Bronco Stadium. Based on the results of surveys of local corporations, season ticket holders and donors, as well as a number of interviews and focus group sessions with various potential donor seating purchasers, recommendation were made regarding the number and type of donor seating that could be supported in the marketplace and the resulting incremental donations that could be generated to fund stadium improvements. CSL also assessed the potential value associated with stadium naming rights and other potential capital contributions to the project through various donor recognition opportunities.
A $40 million renovation of Bronco Stadium, which included the addition of the Stueckle Sky Club on the stadium’s west side, was completed in 2008.